As SATShow 2026 approaches, the satellite industry is entering a new era not only defined by rapid technological evolution but by a pivotal reckoning with long-term financial sustainability. The industry is competing, building, and proving itself like never before as multi-orbit architectures mature, direct-to-device services expand, and commercial players reshape how the market is evaluated.
In this episode of the Satellite World Briefing, Jeffrey Hill, Chairman of the Satellite Show, gives listeners a sneak peek at what to expect at this year’s event. Hill walks us through the key trends that are dominating the industry, like multi-orbit versus LEO, sovereign systems, protected SATCOM on the government and military side, and the evolving use cases for commercial connectivity. He also shares how AI is subtly becoming embedded into satellite operations and why this year’s Forum represents a shift in the way the industry tells its own story.
“This is kind of an interesting point in our industry where there’s so many different important things happening at once, so many applications with a lot of upside.” – Jeffrey Hill
Listen to the full episode now.
